Mercury Music Prize Awarded to Elbow
Receiving the Nationwide Mercury Music Prize award is a major accomplishment in anyone’s books, so it comes as no surprise that music group Elbow was completely blown away when they were announced as the winner of this year’s Mercury Music Prize.
As front man Guy Garvey stepped up to accept the trophy from host Jools Holland, he commented: “I know I’m supposed to be cool and say something coy but this is quite literally the best thing that has ever happened to us.” Honest and to the point, he undoubtedly echoed the thoughts of dozens of prize winners before him. The group was given the award for their fourth album “The Seldom Seen Kid”. The five-piece rock band Elbow fought off some stiff competition to get the prize. Other nominees included: Adele (19), British Sea Power (Do You Like Rock Music?), Burial (Untrue), Estelle (Shine), Laura Marling (Alas, I Cannot Swim), Neon Neon (Stainless Style), Portico Quartet (Knee Deep In The North Sea), Rachel Unthank and the Winterset (The Bairns), Radiohead (In Rainbows), Robert Plant & Alison Krauss (Raising Sand) and The Last Shadow Puppets (The Age of the Understatement). In total there were about 240 entries submitted for the prize. The Seldom Seen Kid is Elbow’s most popular album to date and is filled with epic, melancholy melodies that are fast reaching No. 5 on the UK charts.
The award ceremony was held at Grosvenor House Hotel in London on September 9. During the ceremony Elbow was handed a trophy that is valued around 20 000 pounds ($35 000). There was a lot of disappointment from both Radiohead and the group’s fans who felt that the band would definitely be receiving the trophy this year. Not only was their latest release incredibly popular and accompanied by a massive publicity stunt, but this was the fourth time that the band has been nominated for the award only to be sent home empty handed. However the judges stated that they were not swayed by sales figures and instead focused purely on the music on the albums. The judges said that Elbow’s The Seldom Seen Kid was “an epic rock record – triumphant, heartbreaking, unerringly melodic and life affirming”. Their decision to give the prize to Elbow will also no doubt go a long way to helping the group finally enjoy some of the mainstream success that has eluded them so far during their 18 year career.